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12 Nov 09

Global Corporation Selects Hanzo to Capture Brand Online

A US-headquartered global leader in the Food & Beverage industry selects Hanzo Archives to capture its web-based brand and heritage development. 

Capturing brand heritage is fast becoming an important directive for multinational companies with a long and historic brand identity. With web marketing and communications increasingly using dynamic web content, multimedia, Flash and the social web, finding a product that can meet the demanding challenges of capturing this can be just as challenging. Fortunately, Hanzo’s web archiving services have demonstrated that this can be done.

A representative of the company stated “Websites now contain unique information that doesn’t exist in any other form. While we can exhaustively capture advertisements, TV commercials, print, etc., we had so far not found a product that could successfully capture our websites. We are very excited by Hanzo’s capabilities.”

Watch this space for further developments with this client.